The Australia’s Next Top Model finale has made headlines today in the northern hemisphere – not because of the models themselves, but because of Sarah Murdoch, the host of the reality TV show, who announced that the winner was Kelsey Martinovich. Â Only problem was, the actual winner was Amanda Ware, the other finalist. Â The mistaken announcement happened on live television, with millions and millions of viewers watching. Â Here’s how it went down: Murdoch was given some information from one of the producers, via an earpiece she was wearing. Â She announced Martinovich as the winner, and then after a few moments of tearful celebration, Sarah Murdoch gasped, the entire audience fell silent, and suddenly she made the painful announcement that there had been a “miscommunication” between her and the producer feeding her the information about the winner. Â She had announced the wrong name. Â Yikes. Â The rest was about as awkward as you can imagine. Â It’s probably going to go down in history as the worst reality TV blooper ever, or maybe the most cleverly organized PR stunt ever.