Lauren Conrad and Victoria Beckham now have something in common: they were both kicked out of Hollywoodâ€™s hottest boutique.
Earlier this year, Kitson owner Fraser Ross announced that he was dropping Vicâ€™s dVb style collection because of lame sales and Posh’s refusal to make a promotional appearance. Now Lauren’s self-named collection of overpriced Targetstyle has suffered a similar fate, with Kitson’s press release that her lack of involvement has led to a lack of sales.
When the collection first came out it did really well because of all the hype surrounding it,â€ a Kitson rep has said. â€œBut her people were never able to set a date for her to come to the store and as a result it didnâ€™t sell.â€
Lauren’s rep fired back that her collection has exceeded expectations and is in more than 500 stores, including Bloomingdaleâ€™s, Nordstrom, and Fred Segal. The rep also attempted damage control over rumors that Conrad isnâ€™t the genius behind the brand that she claims to be.
Lauren designs the line from start to finish, doing everything from sketching to fabric selection to fitting the garments
When she’s not partying. However, a few key fashion insiders say that LC is more the â€œcelebrity faceâ€ behind her label and that her Creative Director Sherry Wood (the designer for former fashion label Tart) is pretty much responsible for all those boring, girly garments.
Apparently, the majority of celebs with a fashion line have such crazy schedules that they do a bit of the work and front the collection, and Conrad is â€œno different.â€ Lauren was also reportedly heard telling pals at a Hollywood club recently that she â€œcanâ€™t even draw a sketchâ€ after being asked for some advice from an aspiring fashion designer. Genius! LC’s too dumb to even keep her mouth shut!
LC apparently does drop by the sweatshop apparel mart where the clothes are made.â€œShe generally stays for an hour or so when she comes,â€ an employee in the mart said. Anyone who has seen Posh and Lauren’s “collections” would give them at best a yawn, and then a YIKES at the pricetags! Girls, please. Lauren’s dresses all look like sacks, and Snarkista wouldn’t be caught dead with “DVB” on her ass.