Former The Biggest Loser star Tara Costa lost 155 pounds during her time on the show but like a number of other contestants, hasn’t had an easy time keeping it all off. In her case, however, gaining back the weight could mean losing a whole lot of money.
After placing as the 2nd runner-up on The Biggest Loser: Couples 2, Tara Costa — a fan favorite — went on to make a career out of being that girl who lost all that weight. The former model signed a number of endorsement deals to represent various fitness and weight loss products, including one with FC Online Marketing (owners of ILoveKickboxing.com).
As the years passed, however, Tara Costa ran into trouble maintaining her insane weight loss and started to pack on the pounds again. By 2012, photos of Tara showed her looking very curvy indeed and not at all like the slim, trim, kind of scary-looking fighting machine at the peak of her weight loss journey. According to FC Online Marketing, gaining back all that weight was a violation of her contract and they’ve filed a lawsuit to recover their investment in the former The Biggest Loser competitor.
The company reportedly paid Costa’s foundation $45,000 to use her background and image to promote their brand in public appearances and photo shoots, according to TMZ.com. With her weight gain, however, FC Online Marketing states in the lawsuit against her that the rights they purchased are now useless. Although Tara has since lost quite a bit of the weight again, according to recent photos posted on her Facebook page, FC has apparently decided it is too little too late.
The truth is, people, that weight loss is not something you do once. It’s something you have to keep doing every single damn day. Sometimes you’ll fail at it and gain weight again. Then you have to work at it to get back to where you want to be. Maybe this company could have appealed to real women out there by using Tara’s struggle as an inspiration to others, instead of basically saying that if you get fat again, you suck and can no longer ever be an inspiration to those still trying to lose weight in the first place.
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